An Iphone on a table

Steffi Greuel 3 Minutes

OXID eShop App in Detail: What Are the Benefits?

Today, a large portion of all online transactions takes place through mobile phones. With the OXID eShop App, we have developed a solution that allows merchants to expand their existing OXID eShop with a mobile channel. In this post, we will explain the benefits of the app in more detail.

Every online shop needs a mobile solution

The fact is, every online shop nowadays needs some form of mobile solution. The reasons for this can be summarized quickly: The mobile channel is now the most attractive for many customers, and search engines increasingly value mobile optimization. However, there are good reasons for shop owners to opt for a mobile app instead of a responsive design. We have gathered the most important reasons in our blog post "7 Reasons Why a Mobile App Makes Sense for Your E-Commerce Strategy." Now, let's focus on the features of the OXID eShop App by ESYON.

Oxid app on a mobile phone

Barcode Scanner for Shopping Carts

Smartphones of all price ranges now have the ability to scan barcodes. With the OXID eShop App, this feature can be used to add products to the shopping cart. This is especially convenient when essential items are running low. Medium and large retailers have a wide range of products, often comprising thousands of items in various variants, and finding a specific article number can be cumbersome. Instead of searching for the exact product through the search field, it can be scanned and added to the cart. This can even be done at the location where the item is needed.

Customer & Product Management in One System

Expanding your own e-commerce platform with an additional channel creates additional sales potential but often increases administrative effort. With our mobile app, that is not the case. All customer and product-related data can be managed centrally in OXID. Changes to products, prices, stock levels, etc., are automatically synchronized with the app.

Offline Capability

Especially within the DACH region (Germany, Austria, Switzerland), stable internet connections are not always easy to find. The OXID eShop App is installed on the user's smartphone and, therefore, works without internet access. Customers can select items and add them to the cart. Orders and cart updates are sent as soon as internet access is restored.

Multilingual Support

For online retailers operating in international markets, providing additional language versions alongside the native language is important. Our app supports multilingualism, allowing the internationalization of your shop.

Unified Login

The OXID eShop App supports Single Sign-On (SSO), meaning customers can log in with the same account details for both the desktop version and the mobile variant of the shop. Creating a separate account is no longer necessary.

Integration of Specific Features

Our app supports all standard features of OXID eShop by default. Additionally, we are capable of implementing specific features of your online shop for your mobile channel.

Interested in using a mobile app for your OXID shop? Feel free to contact us!

If you are considering using a mobile app for your OXID platform, don't hesitate to get in touch. In a non-binding consultation, we will present the OXID eShop App and answer all your questions.