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  "headline" => "Digital Product Passport (DPP) - What companies need to know now"
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  "author" => "by Steffi Greuel"
  "date" => "2025 Sep 30 11:30"
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                                    <p>Imagine buying a product and having access to all the important information at the touch of a button: <strong>Where do the raw materials come from? How was it manufactured? Can it be repaired or recycled?</strong> This is exactly what the <strong>Digital Product Passport (DPP)</strong> will make possible in the future. It will bring a whole new level of transparency to the market - for consumers, companies and authorities alike.</p>\n
        <p>However, while the benefits are obvious for end customers, the DPP poses a challenge for many companies. <strong>From 2027</strong>, manufacturers and retailers in the EU <strong>will</strong> have to <strong>provide</strong> extensive <strong>product-related data digitally</strong> - initially for <strong>batteries</strong> and later for other sectors such as <strong>textiles, construction products and electrical appliances</strong>. Companies that do not act in time risk not only violating the law, but also being at a competitive disadvantage if they do not meet the increasing requirements for sustainability and supply chain transparency.</p>\n
        <p>The DPP is not just a bureaucratic project - it changes how we understand and manage products. It is also an opportunity to optimize processes, <strong>manage data efficiently</strong> and increase our own competitiveness at the same time.</p>                        </div>\r\n
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                                                                                    <h2 class="headline">What is the Digital Product Passport (DPP) and why is it being introduced?</h2>\r\n
                                                                            <div class="content text-left column-1">\r\n
                                    <p>The <strong>Digital Product Passport (DPP)</strong> is a key initiative of the European Union to improve the transparency and traceability of products throughout their life cycle. It is part of the <strong>EU Green Deal</strong> and aims to promote <strong>sustainable consumption and a circular economy</strong>.</p>\n
        <p>With the DPP, manufacturers and retailers must provide detailed information about their products digitally - including:</p>\n
        <ul class="check">\n
        <li><strong>Raw materials &amp; origin: </strong>Where do the materials come from?</li>\n
        <li><strong>Manufacturing process:</strong> How was the product produced?</li>\n
        <li><strong>Use &amp; lifespan: </strong>What properties and functions does the product have?</li>\n
        <li><strong>Repair &amp; recycling: </strong>How can it be reused or recycled?</li>\n
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        <p>This comprehensive data is intended to ensure that consumers, authorities and companies can make informed decisions - be it in product selection, repair or recycling.</p>                        </div>\r\n
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                                                                                    <h2 class="headline">How can the Digital Product Passport be accessed?</h2>\r\n
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                                    <p>The Digital Product Passport is accessed via a <strong>data carrier</strong> that is attached directly to the product. This can be a <strong>QR code or an RFID tag</strong>, for example.</p>\n
        <p><strong>How access works: </strong></p>\n
        <ul>\n
        <li>Consumers, retailers or authorities can scan the QR code with a <strong>smartphone or reader</strong>.</li>\n
        <li>The code leads to a <strong>digital platform</strong> on which the stored product information is available.</li>\n
        <li><strong>The GS1 Digital Link</strong> ensures that the link to the data is standardized and uniform.</li>\n
        </ul>\n
        <p>This digital solution enables <strong>quick and easy access</strong> to all relevant information - regardless of whether it concerns materials, recycling or repair options.</p>                        </div>\r\n
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                                                                                    <h2 class="headline">When will the Digital Product Passport become mandatory?</h2>\r\n
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                                    <p>The Digital Product Passport will be introduced in stages:</p>\n
        <ul>\n
        <li><strong>2027 </strong>- First mandatory application for batteries</li>\n
        <li><strong>Following years</strong> - Expansion to <strong>textiles, construction products and electrical appliances</strong></li>\n
        <li><strong>Future expansion</strong> - Planned introduction for furniture, packaging and other consumer goods</li>\n
        </ul>\n
        <p>This means: Companies must prepare early to provide the necessary product data in standardized formats and meet the new legal requirements.</p>                        </div>\r\n
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                                        <p>&#34;The digital product passport is coming - and companies should prepare for it early on. The new requirements can be implemented efficiently with structured data management. Those who use a central system for product data management now will save time and resources later on.&#34;</p>                            </div>\r\n
                                                                                    <div class="author text-muted mt-3">\r\n
                                        - Martit Mohr, PIM Solution Architect at ESYON                            </div>\r\n
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                                                                                    <h2 class="headline">Companies must overcome these challenges with the introduction of the DPP</h2>\r\n
                                                                            <div class="content text-left column-1">\r\n
                                    <p>The implementation of the Digital Product Passport presents companies from various industries with <strong>significant challenges</strong> - particularly in the areas of <strong>data management, supply chain transparency and legal compliance</strong>.</p>\n
        <h3>1. Complexity of data collection and management</h3>\n
        <p>Most companies currently store their product information in different systems, Excel spreadsheets or manual databases. But the DPP requires structured, centralized and standardized management of all relevant product data - which often means a complete change of internal processes.</p>\n
        <p><strong>Solution: </strong>A central <a href="/news/5-benefits-of-a-PIM-system">Product Information Management</a> (PIM) system such as Perfion can help to efficiently collect, structure and provide product data in a standardized way.</p>\n
        <h3>2. Transparency and data integration along the supply chain</h3>\n
        <p>Manufacturers, retailers and suppliers must ensure that all relevant data can be exchanged securely and seamlessly along the entire supply chain. However, many companies work with outdated IT systems or isolated data sources, which makes the exchange and consistency of information difficult.</p>\n
        <p><strong>Solution: </strong>A consistent data strategy and interfaces between ERP, PLM and PIM systems are necessary to enable smooth data exchange.</p>\n
        <h3>3. Compliance with legal requirements and flexibility for future adaptations</h3>\n
        <p>The Digital Product Passport is not a one-off regulation, but will continue to evolve. Companies must ensure that they can react flexibly to future regulatory changes - be it through new data requirements or expanded product groups.</p>\n
        <p><strong>Solution: </strong>A scalable data management system with automatic updates helps companies to remain legally compliant in the long term and adapt to new requirements.</p>                        </div>\r\n
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                  <source srcset="/assets/images/r/digitaler-produktpass-01-v6vqteda365zxnx.webp 1x, /assets/images/a/digitaler-produktpass-01-ffy7w0spmfes73d.webp 1.562x" type="image/webp" width="768" height="431">\r\n
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        <img fetchpriority="low" src="/assets/images/z/digitaler-produktpass-01-z9tw97865gc2hs8.jpg" srcset="/assets/images/z/digitaler-produktpass-01-z9tw97865gc2hs8.jpg 1x, /assets/images/q/digitaler-produktpass-01-sv65z0p191y47w0.jpg 1.562x" width="768" height="431" alt="Hand holding smartphone with QR code scanner in a modern warehouse for digital product tracking">\r\n
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                                                                                    <h2 class="headline">The Digital Product Passport also offers clear advantages for companies</h2>\r\n
                                                                            <div class="content text-left column-1">\r\n
                                    <p>Despite the challenges, the Digital Product Passport offers considerable opportunities for companies:</p>\n
        <ul>\n
        <li><strong>Better transparency </strong>in the supply chain</li>\n
        <li><strong>Proof of sustainability</strong> for consumers and business partners &nbsp;</li>\n
        <li><strong>Increased efficiency</strong> through optimized data management</li>\n
        <li><strong>Compliance with legal requirements</strong> and avoidance of penalties</li>\n
        <li><strong>Competitive advantage</strong> through early implementation</li>\n
        </ul>\n
        <p>The Digital Product Passport is not only becoming an obligation, but also a success factor for future-proof companies.</p>                        </div>\r\n
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                                                                                    <h2 class="headline">How can companies prepare for the DPP?</h2>\r\n
                                                                            <div class="content text-left column-1">\r\n
                                    <p>Early preparation pays off: Companies should take the first steps now to prepare for the new requirements:</p>\n
        <ul>\n
        <li><strong>Capture and centralize data</strong>- All relevant product information should be digitized and standardized. A PIM is suitable for this.</li>\n
        <li><strong>Familiarize yourself with the legal requirements</strong> - Understand and implement the specific requirements for your own industry.</li>\n
        <li><strong>Improve supply chain transparency</strong> - Optimize the data flow with suppliers to avoid gaps.</li>\n
        <li><strong>Evaluate technological solutions</strong> - Implement data management systems that meet the new standards.</li>\n
        </ul>                        </div>\r\n
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                                                                                    <h2 class="headline">Conclusion: Act now to remain competitive in the long term</h2>\r\n
                                                                            <div class="content text-left column-1">\r\n
                                    <p>The <strong>digital product passport is changing the market for good.</strong> Companies that prepare for it early on will benefit in the long term from greater transparency, optimized processes and a better competitive position.</p>\n
        <p>Now is the <strong>right time to optimize product data</strong>, meet legal requirements and actively shape sustainable business.</p>\n
        <p><strong>Contact us and let our experts advise you! </strong></p>                        </div>\r\n
                                                                        <div class="mt-3 text-left">\r\n
                                    <a href="mailto:info@esyon.net" class="btn mb-3  btn-primary">\r\n
                                        Arrange a free initial consultation                                                            </a>\r\n
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                                    <p><span style="font-size: 10pt; color: rgb(126, 140, 141);">KI was used to support the creation of texts and images.</span></p>\n
        <p><span style="font-size: 10pt; color: rgb(126, 140, 141);"><strong>Sources:</strong></span><br><a href="https://de. wikipedia.org/wiki/Digital_Product_Passport?utm_source=chatgpt.com“ target=" rel="noopener"><br><span style="font-size: 10pt;"> &lt;a href&#61;”https://barcodedeutschland.de/faq/digitaler-produktpass-dpp/?utm_source&#61;chatgpt. com&#34; target&#61;&#34;_blank&#34; rel&#61;&#34;noopener&#34;&gt;barcodedeutschland.de </span></a><br><span style="font-size: 10pt;"><a href="https://deutsche-recycling.de/blog/digitaler-produktpass-fuer-nachhaltige-produkte/?utm_source=chatgpt.com" target="_blank" rel="noopener">deutsche-recycling. d</a></span><br><span style="font-size: 10pt;"><a href="https://www.gs1-germany.de/newsroom/pressemeldungen/digitaler-produktpass-branchenvertreterinnen-setzen-auf-kooperation-statt-inselloesungen/?utm_source=chatgpt.com" target="_blank" rel="noopener">gs1-germany.de</a></span></p>\n
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                                        <span class="blog-teaser-img position-relative d-block">\n
                                            \n
                                                                                    <figure class="image_container float_above">\n
                                                    \r\n
        \r\n
        <img fetchpriority="low" src="/files/content/blog/pim/vorteile-pim.jpg" width="1800" height="1200" alt="Two men by a wall, one standing on books, symbolizing knowledge advantage.">\r\n
        \r\n
                                                </figure>\n
                                                                            </span>\n
                                        <span class="blog-teaser-inner d-block">\n
                                            <span class="info date mb-2 mb-md-2 d-block">\n
                                                <i class="icon">\n
                                                    <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><!--! Font Awesome Pro 6.2.1 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2022 Fonticons, Inc. --><path d="M112 0C120.8 0 128 7.164 128 16V64H320V16C320 7.164 327.2 0 336 0C344.8 0 352 7.164 352 16V64H384C419.3 64 448 92.65 448 128V448C448 483.3 419.3 512 384 512H64C28.65 512 0 483.3 0 448V128C0 92.65 28.65 64 64 64H96V16C96 7.164 103.2 0 112 0zM416 192H312V264H416V192zM416 296H312V376H416V296zM416 408H312V480H384C401.7 480 416 465.7 416 448V408zM280 376V296H168V376H280zM168 480H280V408H168V480zM136 376V296H32V376H136zM32 408V448C32 465.7 46.33 480 64 480H136V408H32zM32 264H136V192H32V264zM168 264H280V192H168V264zM384 96H64C46.33 96 32 110.3 32 128V160H416V128C416 110.3 401.7 96 384 96z"/></svg>\n
                                                </i>\n
                                                <time datetime="">02.12.2024</time>\n
                                            </span>\n
                                            <span class="h6 headline mb-1 mb-md-2 d-block">The 5 Benefits of a PIM System for Your B2B Online Business</span>\n
                                        </span>\n
                                    </a>\n
                                </article>\n
                                                                                                            <article class="col mb-4">\n
                                    <a href="/news/unified-commerce-the-future-of-retail" class="d-flex d-md-block tile-news-overview h-100 layout_latest position-relative arc_9 block">\n
                                        <span class="blog-teaser-img position-relative d-block">\n
                                            \n
                                                                                    <figure class="image_container float_above">\n
                                                    \r\n
        \r\n
        <img fetchpriority="low" src="/files/content/blog/content/unified-commerce.jpg" width="1200" height="677" alt="Symbolic network with pins and threads">\r\n
        \r\n
                                                </figure>\n
                                                                            </span>\n
                                        <span class="blog-teaser-inner d-block">\n
                                            <span class="info date mb-2 mb-md-2 d-block">\n
                                                <i class="icon">\n
                                                    <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 448 512"><!--! Font Awesome Pro 6.2.1 by @fontawesome - https://fontawesome.com License - https://fontawesome.com/license (Commercial License) Copyright 2022 Fonticons, Inc. --><path d="M112 0C120.8 0 128 7.164 128 16V64H320V16C320 7.164 327.2 0 336 0C344.8 0 352 7.164 352 16V64H384C419.3 64 448 92.65 448 128V448C448 483.3 419.3 512 384 512H64C28.65 512 0 483.3 0 448V128C0 92.65 28.65 64 64 64H96V16C96 7.164 103.2 0 112 0zM416 192H312V264H416V192zM416 296H312V376H416V296zM416 408H312V480H384C401.7 480 416 465.7 416 448V408zM280 376V296H168V376H280zM168 480H280V408H168V480zM136 376V296H32V376H136zM32 408V448C32 465.7 46.33 480 64 480H136V408H32zM32 264H136V192H32V264zM168 264H280V192H168V264zM384 96H64C46.33 96 32 110.3 32 128V160H416V128C416 110.3 401.7 96 384 96z"/></svg>\n
                                                </i>\n
                                                <time datetime="">08.12.2025</time>\n
                                            </span>\n
                                            <span class="h6 headline mb-1 mb-md-2 d-block">Unified commerce: the future of retail</span>\n
                                        </span>\n
                                    </a>\n
                                </article>\n
                                                                    </div>\n
                </div>\n
            </div>\n
        </div>\n
        """
    }
  }
  "hasTeaser" => true
  "hasReader" => true
  "more" => "<a href="/news/digital-product-passport-dpp-what-companies-need-to-know-now" title="Read the article: Digital Product Passport (DPP) - What companies need to know now">Read more …<span class="invisible"> Digital Product Passport (DPP) - What companies need to know now</span></a>"
  "link" => "/news/digital-product-passport-dpp-what-companies-need-to-know-now"
  "hasText" => Closure() {#1845
    class: "Contao\Template"
    use: {
      $callback: Closure(): bool {#1860 …}
      $result: null
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      "start" => ""
      "stop" => ""
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                #imagine: Imagine\Imagick\Imagine {#1712
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      -originalDimensions: Contao\Image\ImageDimensions {#1886
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            2 => "getEventDispatcherService"
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          "contao.image.picture_factory" => "?"
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          "contao.assets.files_context" => "?"
          "contao.routing.page_finder" => "?"
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          "event_dispatcher" => "?"
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      }
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      -resizeOptions: null
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        "link" => ""
        "caption" => ""
        "license" => ""
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      "tag" => "E-Commerce"
      "tstamp" => 1761740264
      "translation" => "a:0:{}"
      "invisible" => ""
      "title" => "E-Commerce"
    ]
    1 => array:6 [
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      "tstamp" => 1684736465
      "translation" => null
      "invisible" => ""
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    ]
  ]
  "getSchemaOrgData" => Closure(): array {#1878
    returnType: "array"
    class: "InspiredMinds\ContaoLanguageAutoswitch\Module\NewsReaderModule"
    use: {
      $objArticle: Contao\NewsModel {#1862 …}
      $objTemplate: Contao\FrontendTemplate {#1856 …}
    }
  }
]